My attempt to give you my top 5 tips for you to follow when starting this great repeat business. Follow these tips and you will be well on your way to building a great independent business you will be proud of.
1. How Clean is Your Home?
If your own home isn’t clean..then that says to me that maybe cleaning professionally isn’t for you! Make sure you run a tidy ship at home and then this business will be a breeze for you. You need to be a somewhat fastidious person to achieve greatness in cleaning. I am not that..but I do a great job and my customers love that.
2. Get Good Equipment
You need a reliable vehicle and good cleaning equipment and a reliable vacuum cleaner. You don’t need to spend a fortune on this. I started working locally in walking distance of my home. I did have a cheap car and that was fine to begin with until I got a small van later in the same year. My Vacuum cost less than £100 and the cleaning products I bought were around £20. I had made that money back within 1 month.
3. Advertise..Cheaply
It’s a personality thing and you need to tell everyone what you are doing. Advertise locally at first with simple postcards and put them up wherever you can and also through peoples doors and small offices as well. Again after a while you will get a steady flow of repeat and one of calls for your services.
4. Build slowly and don’t take on too much
Do a good job on all of your initial clients premises. Master what they want and expect from your cleaning..and over deliver. When the time is right, you can expand the business. The real danger for anyone starting out is too to take on to much work..and fail to deliver. You must not do this. If you promise and fail..you will have lost a customer, but more importantly, your reputation will take a hammering and you don’t want that. Building slowly is the key and by that you will prosper
5. Re-invest
As your business grows you need to reinvest some of your income in better equipment which will make your job easier. A better or larger vehicle, Polo Shirts with your logo on, better business cards etc. Don’t let advertising costs run away with you though..still do the card drops..just do them with better looking cards! When you start to improve your image it will get you more customers…it really is that simple.